Review: The Club 21 mobile app

The Club 21 mobile app is a revolutionary fashion app. First of all, the interface is super sleek. The design is not only user friendly but also visually appealing. This app promises to enable users to benefit from the unique experience Club 21 has to offer and have access to more than 200 fashion and lifestyle brands under the Club 21 umbrella.

Of course, the general idea is to receive instant updates on the latest fashion and merchandise in store and on the eShop, and share our favourite products on Facebook and Twitter. However, there is so much more to that. It helps to locate the nearest Club 21 boutiques, and receive instant updates on the latest fashion in store, plus special promotions.

As a cardmember, I have easy access to my personal account, and I can always check and redeem points on the go. Aspiring Club 21 cardmembers can also sign up for the Club 21 e-Membership via mobile and the app will instantly help them track their points towards becoming a member.

You know you don't want to miss the Club 21 sales and special promotions after all. Download the Club 21 mobile app, simply search for “Club 21” on the Samsung App Store, iTunes or BlackBerry App World. For updates on mobile platforms, please visit www.club21global.com/mobileapp.

The Club 21 mobile application currently supports Samsung, iPhone and BlackBerry users in Singapore and Thailand.

BONIA Extends Pop-Up Store‏

BONIA Pop-Up Store will be extending their stay at Orchard Green (Next to the Singapore Visitors Centre) until 31 May 2013. The 4,305 square feet store will host exhibitions from their collaboration with Raffles Design Institute Singapore (RDI) on the first level, while the BONIA retail space takes up the second level. Expect live band performances and new dining spaces at the store while guests enjoy the exhibitions.







If you happen to be in Singapore, this is a must-visit destination as the majestic duplex showcases the exhibitions by Raffles Design Institute students. The 100 students from different disciplinary art forms, jewellery, fashion took part to collaborate with BONIA.

For more information, visit http://facebook.com/BONIAfashion

Images courtesy of BONIA.

Wedge sneakers: Ash Italia

Yes, I finally caved in. These are not heels. I'm one of the most anti-casual/anti-sporty girl out there and I managed to pull these off for four days, last week. I can't walk in flats, be it balerina flats or oxfords. The back of my feet will hurt and I'd get blisters. But I can't wear heels all day long, I have to alternate. I used to walk in Valentino jelly thongs but I have always needed that extra height.

Then I came across these pair, called Ash Italia Bowie (USD195 from Shopbop), that are not as expensive as Isabel Marants to start with. What's even better is that they come in almond toes, I don't know the exact term for sneakers, but you know, they're less bulky, which I feel, would probably suit me more. And since Isabel Marant sneakers smallest size is 36, they will be huge on me.

So here are the different ways I wear them on the day! I would say if you are petite, don't worry about looking 'shorter' when wearing a pair of wedge sneaker. My trick is to choose a black colored pair, and wear them with black leggings to create longer legs silhouette.



Ash Bowie suede wedge sneakers are also available in nude, coral, turquoise and yellow (USD195).

Billboard Music Awards 2013 Red Carpet

Stars float down the red carpet in Las Vegas to make their way into a performance-filled awards ceremony at the Billboard Music Awards 2013. Taylor Swift was the biggest winner at the Billboard Music Awards. She won eight of 11 awards, including top artist and top Billboard 200 album for "Red."

Here she is, looking radiant in a Zuhair Murad dress, Jimmy Choo shoes and clutch, and Lorraine Schwartz jewelry.



Miley Cyrus in a Balmain jumpsuit is the perfect epitome of the most glam race-car-driver ever. This is clearly a genius choice and I swear it is one of her most memorable looks we've ever seen.



Selena Gomez in Atelier Versace is always sexy. I totally adore this slit-to-there white gown, ripped through with peek-a-boo illusion paneling and edged in neon piping.



Jennifer Morisson flaunted her toned body, leaving little to the imagination in a Kristian Aadnevik Fall 2013 sheer corset gown. I would say it is a rather brave choice for The ‘Once Upon a Time’ actress to opt for this lingerie-inspired design. Is it me or does everyone else think this is a little too revealing?



Emmy Rossum was totally killing it in this semi-sheer black Zuhair Murad piece. Showing just enough skin to be dangerous with its refined keyhole cutout and transparent polka-dot tulle, this dress speaks glamour and elegance at the same time.



Chloë Moretz sported a colour-block Fendi Spring 2013 frock which had been shortened from the runway version.

Images from E! Online.

AFF: Carolina Hererra Fall 2013

Known for "exceptional personal style", and dressing First Ladies from Jacqueline Onassis to Michelle Obama, Carolina Hererra is such an inspiration for women of all ages. Seeing her on stage sharing about her personal life and her brand philosophy with such grace is a one of a kind experience. "I decided to make women more beautiful and men more handsome. That's my philosophy," Mrs. Hererra added.









She presented a collection which was inspired by an original five-minute classical music piece composed specially for the designer by Tom Hodge. As expected, elegance, femininity and sophistication reigned on the Carolina Herrera Fall 2013 collection runway, an opening show at Singapore's own Audi Fashion Festival.





Singapore’s annual premier fashion event, Audi Fashion Festival Singapore, marks its 5th anniversary this year. Audi Fashion Festival 2013 is happening from 15-19 May at Marina Promenade, click here to buy tickets.

Most-wanted sunglasses: Chloé Agathea

This season is about bringing retro-modernity into full bloom. With their oversized butterfly shape, glided metal frames and transparent acetate arms, these shades provide a ferociously contemporary and sophisticated look.

Priced at SGD560, the Agathea sunglasses come in two designs and six shades and colours: Gold Honey (copper), Gold Havana (slightly tinted glass), Gold Tortoise (shades of blue), Turtle Dove (powder pink), Crystal (shades of bluish gray) and Peach.

Poise24 debut fashion show

Kudos! We did our first ever fashion show hosted by Marie Claire Indonesia and PBI yesterday and it was full of surprises, which include Marcel Siahaan performing at the end of our show! Thanks everyone who came to support. We love you all.

For pre-order and enquiries regarding new dresses featured here please direct to our customer service team at +628123567800 (text) or BBM (pin 2189A003) or email to info@poise24.com.

Photographed by MocPrili for VDS Photography.

Met Gala 2013: Most memorable red carpet looks

Where else would you see Madonna, the queen of Met Gala, in Givenchy Couture studded tartan jacket and stockings (no pants/skirt), plus a rather provocative touch: a crucifix hung below the pop star's derriere?

While keeping up with this year's theme, "PUNK: Chaos to Couture",  Anna Wintour who acknowledged the edgy theme could have thrown some people off their fashion game.

“I think [punk] is so eclectic and so original and maybe it sort of represents what’s very fearless about fashion,” she said.

Like always, there were plenty of risk-takers on the Met gala red carpet. Anne Hathaway (in Valentino), Miley Cyrus (in Marc Jacobs), Rooney Mara (in Givenchy couture) and Sienna Miller (in Burberry) were among the celebrities to embrace the punk theme.



Well, Anne Hathaway debuted her platinum blonde, hair. Her vintage Valentino from 1992 confection on top of that, was very pretty but very sheer -- with a lot of side boob. She pulled it off so well and I think she's on my top 3 best-dressed. When asked about her choice of dress for the punk-themed evening, she recounted that she had initially asked the designer: "Have you ever done punk, darling?"



Miley Cyrus encompassed the true punk spirit when she walked the red carpet. Crazy hair, don't care! Actually, I very much loved all the celebs rocking punk hair all at once.



Rooney Mara is a classic white beauty at the red carpet dressed in head to toe in Givenchy with Jennifer Meyer and Carrie Hoffman rings. Stunning.



Last but not least, Sienna Miller in a rather effortless punk look. She simply added the iconic Burberry studded biker jacket to her white maxi and just like that, she basically stole the limelight.

Here's a photo gallery of the night to remember. I mean, forget Kim Kardashian floral 'old-sofa' dress. I've seen enough of it.

Anja Rubik in Anthony Vaccarello



Dakota Fanning in Rodarte



Cameron Diaz in Stella McCartney



Blake Lively in Gucci Premiere



Nicola Richie in Topshop (really?)



Rosie-Huntington Whiteley in Gucci



Miranda Kerr in Michael Kors

Gwyneth Paltrow said of her encounter with the Aussie supermodel: "She was wearing a black Michael Kors dress that was sort of like a sparkling bandeau, and her whole stomach was showing. It was really beautiful. It was a little punk-y. She's just so pretty, it's abnormal… I was like, 'Is it weird to be that pretty? And she was like, 'No.'"



Sarah Jessica Parker in Giles

Obviously, she took the theme very seriously, with her giant mohawk headdress, custom designed by Philip Treacy. "He's been working on it for the past few weeks and I feel incredibly fortunate that it is in my care and custody tonight," Parker told Vogue.com of her mohawk hat. "[The dress is] Giles Deacon," she added, noting that the designer came to NYC to personally "cut" the dress.



Images from various sources.

Shoe trend: Oversized buckle

As we are probably aware of the re-branding of Saint Laurent from Yves Saint Laurent that has caused a stir in the fashion industry, some people were not happy with the new name and thought it 'Ain't Laurent without Yves', nonetheless, the brand continues to design sexy footwear for women. From Kim and Kourtney Kardashian to Rihanna, everyone seem to love their rendition of the oversized buckle pump called "Escarpin".



Retailing for $895.00, these pumps from Spring 2013 feature a wide cuff ankle strap, square suspended high heel, and an internal hidden platform. There are a number of variations to the design, with a white buckle, gold buckle and black python buckle as well as an open-toe version. I personally prefer the white buckle version since it is more versatile and casual.



The next equally gorgeous pair would be the Gucci 'Victoire' ankle strap sandals from Spring 2013 which has been seen on so many celebrities. The best thing about them is that they are available in candy colors (click here for more pictures of Gucci Spring '13 runway).



These shoes feature a patent finish leather and an adjustable ankle-cuff with an oversized buckle. Victoire is available in white, yellow and turquoise at Gucci ($695) and black at Nordstrom ($695).



Which style do you prefer? And I wonder which pair are more comfortable to walk in?

Images from various sources.

Twilight zone

My never ending love for playing dress up has took me to create yet another themed shoot. It was actually my first time trying this dramatic, vampy and darker look. I loved the result thanks to Deasy of VDS Photography and Malva Soewarno (text +62 857-3038-7777 for bookings) for hair and makeup.


Wearing my favorite crocodile necklace from Anna Dello Russo for H&M.