February 08, 2011
Diesel Paragon gets a makeover
Models showed off the latest denim collection to the theme of Dirty New Age and the Powder of Diesel live on the window installation. The Powder of Diesel is inspired by a woman’s most feminine moments – when she whips out her compact and touches up her make-up, to give that special glow.
Dirty New Age is representative of Diesel’s Brand DNA and showcases the brand’s long-term expertise in specialty denim washes. The new collection explores the world of “grubbiness” in all its forms: mud, sand, and paint.
Acting heartthrob Dai Yang Tian gracing the event.